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True&Co.

Try-on Truck

What was it?

A custom-built trailer-turned-mobile-boutique designed by Dan Spiegel and Dustin Stephens. Inclusive of fitting rooms for gals to test-fit True&Co.’s luxury lingerie collection, the try-on truck was decked out with fold-away origami doors, custom awnings and storage spaces, and bump-outs for added square footage.

 

What did it do?

The Try-on Truck travelled up and down the state of California bringing high-end undies to ladies at yoga festivals, fashion fares, and upscale retail spots.

 

Dan and Dustin’s info:
Dan Spiegel — SAW // Spiegel Aihara Workshop
s-a-works.com >

Dustin Stephens — MOA
mo-arch.com >